Ginkgo Sociotechnical Studio
Site design & development
2021

The Sociotechnical Studio at Ginkgo Bioworks is a multidisciplinary team of scientists, engineers, artists, designers, writers, and producers, who are working to define and amplify the cultural impact of the evolving field of synthetic biology. The Creative Studio helps Ginkgo to design the revolution by caring how the Ginkgo platform is built, thought about, and used.

As a senior designer and special projects lead at Ginkgo Bioworks, I designed and developed the full Ginkgo Sociotechnical Studio site in 2021. The Ginkgo Sociotechnical Studio, responsible for trend-setting and industry leading creative such as Resurrecting the Sublime, Grow Magazine, Ferment TV and more, had never before had a formal presence online. The Ginkgo Sociotechnical Studio site, while minimal, is intended to grow into a robust resource for those looking to learn more about what we do—from journalists, to collaborators, to artists, designer, and members of the larger creative and biotechnology community.

You can visit the live site at ginkgo.studio or ginkgobioworks.studio. New content is continually being added, so check back for more projects, news, and writing.

The homepage illustration in this mock is by Yann Kebbi, and is meant as a placeholder.

The above image is just one of the many pages on the Ginkgo Sociotechnical Studio site. You can explore the whole site at ginkgo.studio.

Google Bard

NDA

Product design
2023

Equal Research Day

Campaign & site design
2023

About Vision

NDA

Strategy & site design
2023

Trends Snippets

COMING SOON

Trends product R&D
2022 — 2023

Samara

COMING SOON

Website & brand design
2022 — Ongoing

Backyard Configurator

ADU customization site
2021 — Ongoing

Ghost Flower

NDA

Perfume bottle concept
2021

Ginkgo Bioworks

COMING SOON

Website & design system
2020 — 2022

Ginkgo Sociotechnical Studio

Site design & development
2021

Amber Awards

COMING SOON

DNA deal toys
2021

Ginkgo Bioworks

NDA

Brand design & creative
2021 — 2022

Google Trends

COMING SOON

Trends product R&D
2020 — Ongoing

Brand Studio

COMING SOON

Google Brand Studio portfolio
2020 — 2021

Trends List

NDA

Google Trends web experience
2020 — 2022

Airbnb Samara

NDA

Product & site design
2021

Fossil by Wild-Type
Interactive web poster
2020

Front view of marbled Fossil drive angled slightly to the right.

Fossil

Long-term file storage drive
2019 — 2020

Miu

Font family
2020

Google Trends

NDA

Google product redesign
2019 — 2020

Compton Cowboys

Google Trends editorial
2020

Soli Objects

NDA

Hardware Exploration
2019

Google COVID-19 Site
COVID-19 Information & Resources
2020

YouTube Learning Prize

NDA

Design for YouTube Learning Prize
2017 — 2018

Most Searched in History
Interactive campaign website
2019 — 2020

Year in Search
Interactive campaign website
2019

Year in Search
Additional interactive concepts
2019

Type I
Wild-Type Color
2017 — 2018

Type II & Type III
Wild-Type Color
2017 — 2018

Google Pixel 6 Website

NDA

Google hardware vision
2018 — 2019

Type IV
Wild-Type Solar
2017 — 2018

Pattern Radio: Whale Songs

Interactive website design
2018 — 2019

Type L
Wild-Type Landscape
2017 — 2018

Type T
Wild-Type Landscape
2017 — 2018

Type K
Wild-Type Landscape
2017 — 2018

Type S
Wild-Type Landscape
2017 — 2018

Paradiso Poster
Wild-Type poster
2020

Type M
Wild-Type Landscape
2017 — 2018

Type P

COMING SOON

Wild-Type Landscape
2020

Google About

NDA

Site design & vision
2019 — 2020

Wild-Type.Engineering
Wild-Type website
2017 — 2018

Are.na Design

COMING SOON

Are.na brand & UI exercise
2019

Chat Bot

NDA

A.I. training website
2018 — 2019

Google Search History

NDA

Concepts for a new Chrome feature
2019

Notable Women I
Google font, brand, website, apps
2017 — 2018

Notable Women II
iOS & Android apps
2017 — 2018

Lacquer
Google font, poster, type specimen, website
2019

Lacquer Specimen
Font specimen website
2019

Google Crabfood
Internal insight team brand & website
2017 — 2018

Google Crabfood Culture

NDA

Bi-weekly culture newsletter
2017 — 2018

Google Pixel 6

NDA

Google hardware vision
2018

Phone Mode
Power-saving light mode for Google Pixel 4
2019

Google Today

NDA

Google Trends vision
2019 — 2020

Palette.Live

Color palette website
2018

Design System

NDA

Helix consumer genetics
2017

Helix App

NDA

Helix iOS app design
2017

Shopping on Google

NDA

Google Shopping redesign
2018 — 2019

#Ad

NDA

Google experience visioning
2018

Google Design

NDA

Branding, products & posters
2017 — 2021

CreativeLab5.com
Google Creative Lab 5 website
2017 — 2018

Google Hardware

NDA

Various sketches & blueprints
2017 — 2019

Here Magazine

Location photography
2018 — 2019

On Hybrids

Thesis project, website
2016

Photography

COMING SOON

Film & digital photography
2016 — 2021

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